Lazuli Inc. to Speak at the Online Conference “AI-Ready Marketing Shift”
Seminar/Event
Press Release
～Held on December 18: Introducing the new customer experience created by AI × product data～
Lazuli Inc., which provides the product data platform “Lazuli PDP” (Headquarters: Shibuya-ku, Tokyo; Representative Director: Seigen Hagiwara), will speak at the online conference “AI-Ready Marketing Shift — From Data Infrastructure to AI Implementation and the Evolution of Customer Experience,” co-hosted with SUPER STUDIO Co., Ltd. on Thursday, December 18, 2025.
On the day, under the theme “What is the next-generation customer experience brought by ‘product data × AI’?”, we will introduce, with concrete examples, the challenges manufacturers and retailers face in organizing product data, the data structuring and generative approaches required for AI utilization, and the transformation in customer experience that these efforts create.
In recent years, as companies have increased their use of AI, launched e-commerce sites, advanced data analysis, and strengthened integration with POS and CRM systems, the workload involved in collecting, organizing, and integrating product information scattered inside and outside the company into various tools has been growing. At Lazuli, we have been helping companies improve the efficiency of data preparation and build a product data foundation suited to AI utilization by automating processes such as product data entity resolution and consolidation, meta tag assignment, description generation, and attribute inference with generative AI. This conference will share the latest trends and practical approaches to these efforts.
The event details and viewing method are as follows.
＜Presentation Overview＞
Event title: AI-Ready Marketing Shift — From Data Infrastructure to AI Implementation and the Evolution of Customer Experience
Date and time: Thursday, December 18, 2025, 12:00–16:30
Format: Online (Streaming platform: Zoom)
Hosted by: SUPER STUDIO Co., Ltd., Lazuli Inc.
Fee: Free
Registration URL: https://lp.ec-force.com/lp?u=ai-ready_marketing_shift
Lazuli session: What is the next-generation customer experience brought by “product data × AI”?
Speaker: Shohei Shibata / Solution Engineer
＜About Lazuli＞
Lazuli Inc. is an AI startup established in July 2020. Lazuli uses AI to transform “product information” into a “management asset” that creates competitive advantage, and works together to drive business transformation for enterprise companies through product information. As its core business, it provides the product data platform “Lazuli PDP,” which centers on product information and uses generative AI to collect, organize, and enrich data distributed inside and outside the company. With AI PIM*/AI DAM** as its core functions, Lazuli PDP is a next-generation product data platform that incorporates AI-driven automation and expansion. Its advanced AI-powered solutions automate complex data processing and eliminate data silos across departments and systems. Based on centrally managed product information, it makes consistent data quickly available to AI and other technologies. This enables companies, including manufacturers and retailers, to improve customer experience and respond quickly to market changes.
Website: https://lazuli.ninja/
*1: Product Information Management: systems and processes for centrally managing information and data related to products
*2: Digital Asset Management: systems and processes for managing and distributing digital content such as text, video, and photos related to products