Hosting our own webinar on the new standard in e-commerce strategy, "Digital Shelf Management"

~A lunch session to quickly learn data-driven shelf strategies starting with competitive analysis on Amazon~

Lazuli Inc. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Seigen Hagiwara; hereinafter Lazuli), which develops and provides “Lazuli PDP,” a cloud-based product data organization solution leveraging AI technology, will hold a webinar on Wednesday, September 3, 2025, titled “What Is Digital Shelf Management on Amazon for Making Competitors Visible?”

Based on initiatives with actual Lazuli customer companies, this webinar introduces practical examples of “digital shelf management” that begin with analyzing competitor product information. How do you build a competitive EC strategy around product data? This is a 30-minute webinar that lets you learn quickly.

This session is mainly intended for the following people.

• Those who feel challenged by product exposure and competitiveness in EC and Amazon

• Those who want to know how competing products think about presentation and design their product information

• Those interested in the concept of the digital shelf (the shelf on EC)

• Those looking for ideas to maximize sales by leveraging product data

• Those in a position to drive EC / D2C / marketplace strategies internally

*Please note that applications from companies in the same industry as Lazuli or from its competitors may be declined.

The outline of this webinar is as follows.

Webinar Overview

＜Program＞

＜Application Page＞

Please apply using the URL below.
https://corporate.lazuli.ninja/event/digital-shelf-250903/

＜Speakers＞

Rika Tsunekawa / Business Development Representative
Has experience in inside sales and field sales at HR industry, major SaaS, and payment-product companies, and has been involved in supporting a wide range of customers from SMBs to large enterprises. Most recently, she gained end-to-end experience from inside sales through CS activities.
Joined Lazuli in 2025.

Takashi Abe / Product Manager
After graduating from Keio University in 2012, he led UX renewal as the first PdM for skyticket at Adventure Inc. He was featured as one of the cases that most improved mobile UX at Google think mobile 2015.
At an automobile manufacturer, he drove globally unified product planning and development as a PdM. Patent invention: EV charging route search in traffic jams.
At Accenture, as a Strategy & Consulting Manager, he was engaged in Product Management support for a major IT platform provider's points/coupons division and in support for introducing design thinking processes at an automobile manufacturer. He joined Lazuli Inc.

Lazuli Company Overview

Lazuli was founded in July 2020 as a startup. By leveraging advanced AI/ML technologies, it is developing and providing SaaS “Lazuli PDP” as a cloud service that enables anyone involved in business, including DX, EC, and marketing, to use product information from around the world. It also collects and organizes data necessary for corporate data analysis, such as “Foodservice AI Research.” As products are manufactured, distributed, and sold, Lazuli works to solve the issue of product data that is not smoothly synchronized between companies, and even within companies, and supports DX promotion by integrating and organizing siloed data in manufacturing and retail. It aims to realize a world where people engaged in business can easily access product information.
https://corporate.lazuli.ninja/