Lazuli Inc. will co-host a webinar with Supership for e-commerce businesses on February 12.

~Introducing "EC Frontlines: Maximizing On-site Customer Experience with the 'S4 Series × Lazuli PDP'"~

Lazuli Inc. (headquarters: Minato-ku, Tokyo; Representative Director: Seigen Hagiwara; hereinafter "Lazuli"), which develops and provides the product data organization solution "Lazuli PDP" using AI technology and its proprietary database, will co-host a webinar with Supership Inc. (headquarters: Minato-ku, Tokyo; President and CEO: Shingo Inaba; hereinafter "Supership"), a company that operates digital transformation businesses, on February 12 under the title "EC Frontlines: Maximizing On-site Customer Experience with the 'S4 Series × Lazuli PDP'".

This webinar is primarily aimed at EC site operators and marketing personnel seeking to improve conversion rates and customer satisfaction, as well as digital promotion leaders who want to strengthen EC/online supermarket businesses, and EC/D2C personnel at manufacturers who are advancing their own product's EC expansion.

This webinar will consist of two parts. First, Hideo Kitashoji, Executive Officer of Sales at Lazuli, will explain "Lazuli PDP"—which contributes to improving customer experience through higher product listing counts, expanded information on product pages, and an increased number of channels—along with case studies. After that, Supership will introduce its on-site search solution series "S4," designed to make it easier for customers to find the products they are looking for, followed by a panel discussion between the two companies.

Participation in this seminar is free, and applications can be submitted through the dedicated preregistration site. (https://corporate.lazuli.ninja/event/webinar-supership-lazuli-2502/)

The seminar outline is as follows.

<Seminar Overview>

Date and time: Wednesday, February 12, 2025, 13:00-14:00

Viewing method: Online streaming via ZOOM

Program:
13:00 – 13:05　Webinar information
13:05 – 13:25　Introduction to Lazuli PDP provided by Lazuli
13:25 – 13:45　Introduction to the S4 Series provided by Supership
13:45 – 14:00　Panel discussion & Q&A

Speakers:

Lazuli Inc.
VPoS (Executive Officer of Sales) Hideo Kitashoji

Joined Yahoo Japan Corporation in 2001 and worked on establishing digital marketing practices using internet advertising in its early days, focusing on enterprise clients. After that, he participated in the launch phases of the Japanese market for several foreign SaaS companies such as Brightcove and New Relic, specializing in sales management and business development. He joined Lazuli as Sales Director in October 2020 and was appointed VPoS of the company in February 2022.

Supership Inc.
Data Solution Business Area, Retail Media Planning Department, Growth Group Leader Kurara Nomoto

Joined Supership in 2019. Responsible for implementation and post-implementation support of the search solution S4 Series, as well as overall promotion of the S4 Series. Primarily serves as the leader of the Growth Group, which handles S4Ads.

<About Lazuli>

Lazuli is a startup founded in July 2020. By leveraging advanced AI technology and its proprietary database, it is developing and providing SaaS that allows everyone involved in business, including DX, EC, and marketing personnel, to use product information from around the world. As products are manufactured, distributed, and sold, the reality is that product-related data is not smoothly synchronized between companies, or even within them. We believe this is one of the major factors hindering DX promotion in retail and manufacturing. To solve this, Lazuli develops and provides "Lazuli PDP," a product data organization solution that makes it easy for people involved in business to access product information.

<About Supership>

Supership Inc. is a data technology company that operates a "Marketing Solution Business" that supports corporate digital marketing based on accurate data, expertise in data utilization, and industry-leading ad delivery technology, as well as a "Data Solution Business" that supports customer companies in improving CX and creating new monetization opportunities through data at points of contact with consumers.
With the power of data and technology, we aim to increase the resolution of the world and co-create new value together with our partners.

*"Lazuli" and its logo, as well as the product and service names mentioned, are trademarks or registered trademarks of Lazuli. Unauthorized copying and reproduction are prohibited.